WORK WELL
1:1 coaching and strategy sessions for wellbeing professionals + service providers who want to grow their business in a way that supports their own health + happiness.
Create a business that feels authentic, flows with ease, and supports your vision for a balanced and impactful life
Together, we’ll break through the overwhelm, break down complex ideas into simple, actionable steps, and craft a clear plan with meaningful prioritisation. If you're feeling stuck or stressed about how to progress your business, this blend of coaching and strategy is designed to give you the perspective and direction to make things happen with less resistance and more flow.
What we can do together
🌱 Turning overwhelm into action: we can take all your ideas—whether it’s writing a plan, building a website, launching a podcast, or testing a beta offer—and turn them into priorities, action steps, and systems that feel doable.
🧠 Strategic planning: figure out what you actually need to do (because you don’t need to do it all!), based on your capacity, values and what is most effective.
✨ Crafting your offers: develop offers that are strategic and aligned with your audience’s needs.
👄 Marketing activities + ‘content’: build a fluid content strategy, plan marketing activities, hone your messaging,
💸 Improving client experiences: streamline your discovery, onboarding, and sign-up processes to make everything feel more seamless
🫀 Setting systems that support you: create productivity systems, organise your insights, and design spreadsheets or databases that help you stay on top of things—without compromising your wellbeing.
🌞 Strategic brand development: continually refine who you are as a brand as you grow and evolve, clarify your stories, and ensure consistency in your visuals and voice.
👁️ Capturing + organising insights: what and how to capture insights from your clients and audience, and turn them into something useful
💡 Exploring tools + resources: I can suggest tools, software, and frameworks to support you at the right moments.
💎 And more… We work with where you are at and what you need at the time.
But what’s more important is HOW we do it…
🙏 We focus on how you want to think, feel and BE, not just what you want to ‘do’. We set intentions and make plans that aren’t your typical ‘goal setting’
🌊 No forcing - we work with your mind, body and lifestyle
🔥 Focus on how you can be more of yourself in your business
💡 I ask you questions that lead to clarity and offer reframes to help you see new perspectives
🧿 We identify mindset limitations, patterns and narratives keeping you stuck
🧠 We figure out what REALLY matters and what is a ‘distraction’
🩵 No obligation - the most amazing strategy in theory is no good if you can’t or do not want to execute it. It’s got to feel right to you.
⚡️ Build your self-confidence, self-trust and self-belief that YOU CAN DO THIS
🏔️ Create structure for your self-accountability
🧬 Take your health and wellbeing into account from the very foundations of your business.
If this is your vibe, let’s talk:
Building your business can either positively or negatively affect your sense of wellbeing. It can be stressful or full of flow. It can feel forced, or feel joyful and exciting. You get to choose.
“I would not have written all these words down, right? They lived up here [in my head]. So having you also pulling it out, reading it out, clearing out what doesn't fit.
We took away the copy paste and pulled me back to myself. And the conversation, like you remove the ego of the mind a little bit and you open the heart where it's like, we, these are my words.
You would be like, ‘how do you say it?’ and tell me, ‘go practise it in your real life with real people’.
I had awareness of the words I'm using. That was also a huge thing because at 39 years old, I became so filtered and programmed.”
— Merly Amos, Life Coach
“Natalie was able to structure my essence into tangible and actionable content and imagery that can be used to put my true self out into the world. She held me accountable and made sure I kept moving forwards, whilst also being sensitive to other things happening in my life.”
— Camille Akass, Health Coach
“You really are the amazing at this! I posted the brand story on LinkedIn and had a couple of comments even with my small network. Posted on Facebook tonight and it’s getting comments etc from people I never thought would understand. I’m actually sat in the car getting teary right now from the support and from sharing the story. Thank you for supporting me and for pushing me to tell the story.”
— Sandy Rai, Investor
1:1 Strategy + Coaching Package
For service businesses that want to improve their business + marketing
What you get:
6 x 60-minute coaching sessions (every 2 weeks, via Zoom, unless you’re based in my area)
Session notes + action plans in your personalised document
Access to my templates, frameworks and resources, as needed
Call recording if requested
£1,200 GBP TOTAL
Payment plans available - 3 x monthly payments of £440GBP
Want to check in between sessions?
Add access to me via WhatsApp for questions, guidance and support when you need it.
£1,500 GBP TOTAL
Payment plans available - 3 x monthly payments of £550GBP
Start Working Well
Book a call 📱
Book in your initial consultation with me, and complete the prep form before our meeting.
Let’s chat 🙂
Meet with me to chat about your needs. We can figure out if we are a good fit, and if so, whether this package (or something else I offer) is right for you.
Get started ⚡️
If you decide you want to move ahead (yay!), you’ll make payment, sign the agreement and we’ll pick a day to get started!
Hey, I’m Natalie
You can have the most brilliant strategy and detailed plan, but if it doesn’t feel aligned with who you are, chances are you won’t follow through. I’ve seen this happen time and again throughout my career. That’s why I combine strategic expertise with compassionate coaching to create a highly personalised approach.
I’ve dealt with years of overthinking, overwhelm, and perfectionism that burnt me out, and juggled my career with a chronic health condition that was unpredictable at times. But I built personalised systems and principles that supported me in all the ways I needed.
Now, I help wellness professionals like you do the same.
With nearly 15 years in the health and wellness industry, backed by both wellness and business credentials, I bring a deep understanding of your world—the principles you practice, the language you speak, and the unique challenges you face. With a degree in Marketing and experience in many areas of business, and I’ve worked with clients to help them achieve clarity and business growth, that supports their health.
My passion lies in breaking strategies down into manageable steps that feel aligned with who you are and what your body needs. Together, we’ll craft a roadmap to success that feels good and works WELL.
Check out Natalie’s marketing credentials, and health experience.
7+ years
self-employed
While managing multiple chronic health conditions + neurodivergence
30+ clients supported
Over 60% of them returned to work with me again
10+ years in the industry
Working in the health, fitness and lifestyle space, and in marketing roles
This is for:
Business owners, personal brands, health and wellness professionals, coaches, consultants, creatives, service providers
You already have super clear messaging but you need support to integrate it or to make progress in your business in other ways
If you don’t already have clear messaging, start with my Communicate WELL package → it’s the foundation of almost EVERYTHING else you will do to market your products/services and grow your business.
If you’re not yet ready for my Communicate WELL package (you are still setting up your business, developing your offer or something else) and want support in the process.
This is not for
Larger organisations
I offer bespoke consultancy solutions for SMEs and teams. Contact me to chat about this.
People who want me to give them ‘the answers’; this has to come from you.
People who want platform-specific advice or advice around social media algorithms
Other information
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If you meet the following conditions, you can apply for funding to pay the full cost of your coaching through Access to Work (AtW).
You:
have a physical or mental health condition or disability that impacts how you work/your ability to work,
are in paid work, or self-employed,
are based in the UK.
If you’ve not yet applied for AtW, I can refer you to a partner who'll guide you through the process, free of charge.
If you’ve been asked to supply a quote for coaching, drop me an email.
If you’ve received your grant, you can use this funding to work together.
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Coaching operates on the belief that many of the answers you need are already within you. My role as a coach is to support and guide you in uncovering those answers.
Strategy is about finding the most effective and efficient ways to use your resources. As a strategist, I bring principles and frameworks to help you work smarter and stay focused.
Blending coaching with strategy creates a powerful hybrid approach—one that honours your intuition and mindset while leveraging practical tools and systems to create meaningful change.
You can expect me to ask you a lot of questions like ‘how do you feel about that?’ and dig into ‘why’s to better understand where you are at, but also offer to share with you proven strategic approaches that I see could make your work more effective.
“You've got the skills and the experience and the ability to pick up on things. I refer to you as a business strategist. Someone who actually works collaboratively with you to get results.
I think the softness and the intuitive style that you have is that killer combination.
Your softness results in this really special ability. It's like giving people permission to open up. And so this is possibly contributing to why you do have success with your clients because you create this rapport really quickly with them. And it enables them to go to the places that they need to go to to get the outcomes that they're looking for.”
— Dee Raseta, Change Management Consultant
“I know you say that I’m a go-getter but I feel like you help me get the things. I feel like that’s business operations in a way. It’s more than marketing. At least, it is now, but it wasn’t always.
We started by looking at the business from the foundations - the messaging, the brand image, the copy, my branding and storytelling. That’s just the start. And now we’re here. We’ve done the next thing and the next thing and the next thing. And all these steps have helped my business grow massively.
When you met me, I was probably a half a million £ company but I knew nothing about messaging. Now I’m a £2m company.
There are thousands of people like me who have a small business that is doing half decent, but they don’t have their messaging correct, and storytelling correct, and visuals correct… whatever it may be.
In today’s society where so many people are self employed, there are so many people you can help.
Executing things is difficult, especially as a solo business owner. Like, I started our call today with ideas but not clarity, and within seconds of talking to you everything makes sense and I can go and do it now. And it feels right.”
— Sandy Rai, Investor + Business Owner